Proposal for exhibition spaces for a chain of stores in fieri. Vibrant colors and impactful graphics are the distinctive characteristics of the interiors designed as a boutique, with visual paths guiding the user in the products choice. In this project ceramics on the floor and walls with boiserie are personalized, creating a strong absolutely immersive visual continuity.
year: 2020 – on going
location: Casablanca, Marocco
design team: Lorena Alessio
Julian Chavez Rodriguez, Alessia Sciotto, Francesca di Nuzzo
art director/graphics: Rosali Alessio
design phases: preliminary design / development design / construction drawings